I was planning to write a preamble for this post, or after each rule, my thoughts about how to translate each one into your fundraising strategy. I think that [for once], I’ll just keep my mouth shut and let you marinate with each of the rules. If you only adopt one of these rules into your marketing communications, I’d say choose #4. Fair warning, this one actually will take more than 15.

May you continue to cultivate the joy of giving, to infinity….and BEYOND!


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